Are you stuck between your job and your dream?
- Katrena Friel
- 11 minutes ago
- 2 min read
Are you stuck between your job and your dream?
Wondering how to finally start your personal brand and actually make it profitable?
Or maybe you’re curious what truly separates those who talk about success from those who live it?
In this episode of The SMARTA Podcast, Sonia sits down with Katrena Friel, the powerhouse behind the Becoming the Expert methodology and founder of the Business Mentor Institute.
With over 25 years of experience mentoring thousands of entrepreneurs, Katrena helps professionals move from “thinking about it” to getting it done with authenticity, clarity, and purpose.
Together, they explore the mindset shifts that turn uncertainty into action and ideas into income. 💡
What You’ll Learn
1. Why trusting yourself is the first step to becoming the expert.
2. How to start your personal brand business, even on a shoestring.
3. The key differences between mentorship and coaching, and why most entrepreneurs get it wrong.
4. How to package, position, and price your expertise effectively.
5. The seven streams of income every personal brand should have.
6. The secret to building authentic confidence and speaking from your soul.
7. Why living intentionally and focusing on what you can control sets you free.
Katrena Friel is an award-winning business mentor, speaker, and author who has transformed the lives of thousands of professionals worldwide. She’s the creator of Becoming the Expert and founder of the Business Mentor Institute, helping individuals turn their life stories into legacy businesses. Katrena’s approach blends strategy, mindset, and soulful authenticity.
You can learn more or book a free discovery session.
📚 Her latest book is available directly through her website.
⏱️ In This Episode
00:00 — Welcome & Introduction
01:00 — The Power of Self-Trust and Confidence
03:20 — How to Build a Startup with Limited Resources
08:30 — Why Every Entrepreneur Needs a Personal Brand
12:40 — The Difference Between Coaching and Mentoring
20:00 — The Done-For-You Business Model Explained
24:10 — How to Get Unstuck and Find Your Life Purpose
32:00 — The Best Advice for 17-Year-Old Entrepreneurs
36:30 — Living Intentionally & Controlling What You Can
38:00 — Final Reflections
If you learned something new from this episode, double-check that you’re subscribed for more weekly conversations that fuel growth, clarity, and leadership from the inside out.
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📺 Watch on YouTube: The SMARTA Podcast Playlist
🌐 Learn more about Sonia Marta: www.soniamarta.com
📖 Get your copy of Always Free by Jason Graystone.
📲 Follow Sonia on Instagram @soniamartaauthor and connect via linktr.ee/soniamartauthor
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